City Promotes Rent Freeze on Stabilized Units with $1M Ad Campaign

Mayor Bill de Blasio’s administration intends to spend $1 million on ads to promote the unprecedented rent freeze enacted in June by the Rent Guidelines Board for New York’s rent-regulated tenants. The city will pay for ads on the subway, in newspapers, on the radio, and online. The campaign was announced just before Mayor de Blasio’s first town hall-style meeting.